Press kit
For journalists, dermatologists & researchers.
Everything you need to write about Skinframe accurately. For interview requests or anything not covered here, write to press@skinframe.app.
One-paragraph description
Skinframe is a photo-first rosacea tracker for iPhone built around current dermatology consensus: ROSCO 2017 phenotype features (no composite score), PSA-derived per-feature severity, ocular-symptom tracking, and skin-tone-branched onboarding that foregrounds sensory phenotype on Fitzpatrick IV–VI per the published literature. Users capture a ten-second daily check-in (selfie, per-feature severity, one trigger tag) and the app surfaces lag-aware co-occurrences between triggers and flares, with at least three matching events required before a pattern is shown. Photos stay in a sandboxed app folder on-device. Severity, trigger, and timestamp metadata syncs through the user's private CloudKit container so the timeline survives a phone swap. The one-page dermatologist PDF is generated locally and lays out the methodology so any clinical reader can judge the evidence.
Quick facts
- Platform: iOS 17+, iPhone only at launch. iPad and Apple Watch under consideration.
- Pricing: 14 days free, then $29.99 one-time lifetime or $4.99/month auto-renewing. Identical features. Read-only access and CSV self-export remain available after the trial without any purchase.
- Privacy posture: Photos never leave the device. SwiftData with private CloudKit container for log-metadata sync (no shared zones). Two operations-only third-party SDKs in the binary, TelemetryDeck for aggregated app-usage signals (no per-user storage) and Sentry for crash reports, both under a strict no-PHI allowlist.
- Pattern detection: Per-trigger lag windows tuned to physiology (alcohol/hot drinks 12h, sun/heat 12h, stress/sleep/cycle 72h). Hard floor at three matching flare days before any pattern surfaces. Co-occurrence-not-causation footnote on every insight. No diagnostic claims, no AI-positioning.
- Regulatory: Not FDA-cleared. Not a medical device. Self-tracking and journaling tool only.
- Built by: Cal, independent developer. SailQuery LLC, California.
- Launch: TestFlight beta in progress. App Store launch follows.
Brand assets
Logos, wordmark, and app icon are available under a non-exclusive press use license, you may use them in editorial coverage of Skinframe with attribution. Don't modify the marks or use them to imply endorsement.
App icon
PNG · SVG · 1024px
Mark only
SVG · transparent
skinframe.
Wordmark
SVG · paths outlined
Color & type
Palette
Ink
1E2A35
1E2A35
Paper
FAFAF7
FAFAF7
Amber
C19A4F
C19A4F
Warm
F4F1EA
F4F1EA
Typography
IBM Plex Serif
Headlines & brand
IBM Plex Sans
UI & metadata
Download the kit
The full press kit (logos in SVG & PNG, screenshots, this page as PDF, brand guidelines) is available as a single zip. Download skinframe-press-kit.zip →
Contact
press@skinframe.app, for interview requests, advance review copies, and clinical inquiries.